Mindset Matters


Here is some of our thinking related to managing an accounting firm.

More on thinking Big accountants client categorization cpa mindset performance strategy Sep 13, 2021

Create greater impact by thinking Big

Thinking big is a central theme in ReNew Group. 

Why?  Think small, get small. Think Big, get big.  Target the Targets!

Most people, by default, because they don’t think big, don’t aim high, and end up developing very average...

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How easy is it for clients to engage you? accountants client experience Sep 10, 2021

In the photo, you’ll see an Australian Eastern Water Dragon

The males are pretty territorial, and we have a couple that roam around our garden. At this time of year (spring in the Southern Hemisphere), the males fight to determine who ‘rules’ the territory.

Our daughter, for...

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The first step in moving the needle is owning it accountants change client categorization differentiation services staffing strategy Sep 05, 2021

What do you need to take more ownership of?

Own it:  you decide who your clients will be, who can work there and the work you’ll do. 

All of us.. need to unpack and dig in.. where do we need more conviction and agency (more on that below). What do we mean by own it?

“I want...

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Assortment of tips for CPA firms accountants capacity client categorization cpa differentiation marketing mindset pricing return on investment roi services value Aug 30, 2021

10 quick hits

From calls we have had with partners in accounting firms over the past couple of weeks:

1. The first sale is to yourself!

Even firms who are doing extremely well and have been working with us for a long time need to constantly remind themselves that they do great work and create...

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3 keys to a winning team accountants recruitment strategy team Aug 23, 2021

Vale John Abell coach and mentor

Abell in name and in deeds

One of my mentors died — John Abell — and I attended his service on Saturday. His obituary can be read here »

Mr. Abell (what I called him) was the basketball coach (and taught health) at Butte Community...

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Focusing on success business model covid19 pareto results success Aug 23, 2021

Let’s not be fearful about the future

ReNewed determination to follow through on the changes firms know they need to make.

My colleague Shannon Vincent texted me this image as news spread around the world that New Zealand had locked down the ENTIRE COUNTRY for at least three days...

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It's one thing to understand Pareto; it's another to execute accountants client categorization cpa pareto pricing profit recruitment strategy Aug 15, 2021

We are receiving some very positive feedback on the Fragility, Scalable, Danger and Insanity Zones in our Pareto for Profits module.

The terminology is really resonating, but more importantly, it is creating EMOTION, which in turn, creates ACTION.

It’s one thing to understand your...

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New thinking equals better recruitment results accountants mindset recruitment staffing Aug 08, 2021

Attracting talent in a buoyant market

Almost every CPA firm and business in the country are hiring.

Times are good for a lot of businesses. Times are also good for employees. The world is one of abundance! 

Almost every firm continues to try to figure out a hybrid/remote model. Don’t...

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Doing the math on CPA firms accountants cash flow change client experience compliance v advisory labor staffing strategy succession technology workflow Aug 01, 2021

Roy Keely is a Strategic Advisor to ReNew

Roy recently posted a short blog we think you’ll find relevant.

The formula

Here is the formula that is upon many CPA firms (and many other businesses):

More work than ever +
Expansion of corporate America (IE stealing talent) +
Recalibrated workforce...

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ReNew Your Accounting Firm accountants efficiency lifestyle mentoring mindset pareto pricing profit services strategy Jul 25, 2021

The 5 Shifts 

ReNew Group outlines a ground-breaking program, ReNew Your Accounting Firm, for North American CPA public practice firms. 

With two seasoned accountants leading ReNew Your Accounting Firm, it’s no surprise to learn that our passion is to help...

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What is your new target client attraction strategy? accountants client experience lead generation testimonials Jul 18, 2021

Virtually every CPA firm needs new target clients

The law of entropy suggests that it is impossible to stand still and make progress; every plateau on which you stand will ultimately erode.

So just to stand still, we need to be moving forward.
 
This alone should inspire you to get very...
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Is your firm serving you? accountants staffing Jul 15, 2021

Is your firm serving you (or is it the other way round)?

As some of you know, I am an ice hockey nut (which always surprises people, given I live in Australia, not known for its ice!)

Next week, the NHL will hold an expansion draft as it welcomes its 32nd team, the Seattle Kraken. The Kraken...

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